European Food Innovation: Early Taste, Menu Next Door, NaturSnack

Early taste is a dedicated German breakfast delivery service. The company was founded in 2015 by Dominik Senk and Steffen Oldenburg (both 29).

Prices for a one person breakfast that can be ordered from their website range from 10- 14 euro per person.

Gruenderszene recently tested the service. Results: There is not a lot to choose from. The food is good and certainly worth waiting for (more than one hour). The prices are rather high compared to what you get for it.


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Rocket Internet's Musical Endeavour

Rocket internet is never sitting still. Among the recent activities of the Germany based incubator, has been the founding of Bandist, an online market place for Musical instruments.   

Business model

Selling musical instruments solely online, has already proven itself as a valid business model by for example Siccas Guitars (Karlsruhe, Germany).  Bandist will however offer its services as a market place: Music shops and private sellers are enabled to open a shop on Bandist and benefit the market place promoting and selling features. According to the Bandist - FAQ, advertising on Bandist will be free of charge. A 5% fee will be imposed on transactions however. 

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Albert Heijn's one-hour delivery test: what do consumers expect?

Leading Dutch supermarket Albert Heijn recently started a test offering one-hour deliveries. Offering this service seems a logical step for the supermarket, enabling them to meet new consumer shopping preferences while at the same time making use if the existing network of supermarkets. How do consumers feel about this service and will they use it? 

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Inbeacon wants to create Netherlands' largest beacon network

According to founder Remco Bron, Amsterdam based Inbeacon is planning to create the largest beacon network in the Netherlands. They partner up with Exterion Media in order to do so.

By incorporating the beacons in busstops, Exterion wants to gather all kinds of data of users that interact with advertisments with their smartphone. After a succesfull initial test last year together with publisher TMG involving 350 beacons in 3 dutch cities, the aim is to grow to 6000 so-called touch points.       

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The Future of Sleeping: Dreem helps you fight Insomnia with the help of Tech

Are you struggling to sleep and willing to fight it with the help of tech? Then Dreem headband from a company called Rhythm (Paris,FR)  might be something for you!

Most connected devices for improving sleep quality, merely analyze and provide statistics based on which the user is supposed to undertake action. The Dreem however wants to take it a step further and actively engage with the struggling sleeper. 

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How do consumers value fresh food meal kits?

Fresh food meal kit delivery services (also known as ’meal kit companies’ or ‘food boxes’) have become a multi-hundred-million euro business in Europe. Berlin based HelloFresh, founded in 2011, grew out to be market leader in mainland Europe and has expanded services to the US and Australia already selling fifty million meals on a yearly basis. The company was valued at 2,6 billion euro in 2015 and is planning an IPO in the near future. 

Fresh food meal kit market report 

The concept and it’s explosive growth have been much debated over the last year. Little is known about how consumers value these meal kits. In order to better understand the consumer part of the story we studied the meal kit market in the Netherlands, one of the most mature markets for meal kits. We focussed on how consumers experience and value meal kits.

How do consumers value meal kits? 

For our  report, behavioral research company Veylinx performed a consumer valuation research, among 1,084 Dutch consumers. They tested what people are really willing to pay for meal kits. By comparing the results for different meal kits, we were able to understand consumers’ perceived value and how it relates to their characteristics, purchase history and brand awareness. 

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Cocktail Professor Helps Bars and Liquor Brands Reach the High Shelf

Amsterdam/The Netherlands: There is something intricately interesting and exciting about cocktails that people everywhere love. Some cocktail recipes are international, and they have traveled the world to be enriched by local flavors and evolve into new versions. A bartender’s skill, and even more, a venue’s reputation are strongly linked to how many cocktails are available on the menu, and, more often, their uniqueness and flavor.

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BriteShoes Lets Customers Design Their Own Footwear

Salamanca, Spain: “One size fits all” no longer satisfies customers who are looking for something closer to their needs and preferences. A trend called customization was born from this shift in the market, and now, a small startup from Salamanca, Spain, joins the club with a new initiative: customizing shoes in style, shape and size, so customers will never regret ordering their footwear online.

The shoes customized by BriteShoes use a 3D configurator to create the design the customer wants. From dangerously high heels to wacky ornaments and fancy colors, everything can be decided by the customer. The ultimate goal is to obtain a pair of unique, personalized shoes that the buyer will not see worn by someone else on the street.

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Online Grocery shop Picnic to be launched in the Netherlands next week

Picnic, the new dutch grocery shop without stores, will be launched next week. The shop will be openened by Amersfoort’s mayor and Maurtis (Prince of Orange). 

Preparations for this concept silently took place over the last 3 years by a team of 30 specialists in retail, innovation and internet. The service has been tested with 150 consumers last summer who, according to co-founder Michiel Muller, have been an great input for further development of the service. Shopping takes place in an app in which people can shop until 11 pm in order to receive their groceries the next day.

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Zalando tests same-day delivery in Germany

European online fashion giant Zalando, is testing same-day delivery in Cologne and Berlin.

At this moment a randomly selected group of German clients, receives some sort of upgrade when they buy online: orders made before 4 pm, will be delivered beteween 7 and 9 pm of that same day.  The client will not be charged for the additional speed. 


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SoySuper (Spain) launches app for shopping lists and price comparison

SoySuper, Spain’s online supermarket aggregator, just launched its new mobile app (IOS /Android).  The app facilitates consumers to make shopping lists and do price comparison. Prices are compared between all of Spain’s new online supermarkets (Mercadona, Carrefour, Alcampo. Eroski, El Corte Ingles, Hippercor. Caprabo, Condis and DIA). The main goal of the new app is for consumers to easier and faster create shopping lists from their mobile or tablet. The Soysuper website conitinues to be available from all devices, due to its responsive design. The new app adds to the shopping list creation service, by providing the option to enter product searches by voice and by scanning barcodes. A short overview of SoySuper new functionalities:

Read More goes brick-and-mortar

Munich, Germany: German online men’s shoe-retailer recently opened its second brick-and-mortar store in the city of Munich. Although their first store was opened in Berlin’s trendy Mitte neighbourhood, the new shop is located in Munich’s old and posh city center, which better fits the Brand’s classic character.     

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Grocery Shopping in the 21st Century: Metro Intends to Introduce Emma’s Enkel Across Germany

Düsseldorf, Germany: Innovation knows no boundaries when it comes to shaping up the world we live in today. Food startups are popping up around the globe, with a certain more positive evolution in Germany, where Emma’s Enkel makes grocery shopping a breeze. Concept stores are no longer a novelty, and shopping with your smartphone using QR codes to have your online order delivered by your door later the same day is not unusual. Emma’s Enkel offers this possibility for grocery shopping, the Dusseldorf startup already being present in their native city and Essen.

With the help of a shopping app that connects users’ smartphones with the virtual stores belonging to Emma’s Enkel, the mom and pops shop model that takes grocery shopping to the 21st century, consumers are basically using the so called ‘dead’ times like when they are commuting back home, or waiting in line, to order all their food ingredients.


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Laundry Service App Makes Dry Cleaning an Easy Task for Londoners

London: Living in a busy world such as ours makes taking care of mundane tasks such as washing clothes a real burden for any working person. Londoners, however, may be among the first fortunate ones to not even bother taking their clothes to laundry services, as a new app aims at making things easier for busy people.

Rocket Internet, the Germany based business incubator with a penchant for new technologies, has just launched ZipJet, a new app available on both Android devices and iOS phones and tablets, that takes care of the much abhorred domestic task for Londoners.

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Is craft beer fueling a local beer revolution in Europe?

Europe has had a long history of brewing beer. With the rise of industrial brewing and internationalization, many traditional breweries disappeared. Lately, things have changed: after a few decades of domination by global beer brands, micro-breweries seem to return, popping up all over Europe again, offering beer drinkers a variety of brewskies they can choose from. What caused these changes and where do  they lead to? 

Read More Continues to Shapes Up the Shopping Space for Fashionistas, Receives New Investment for Expansion

Copenhagen/ Denmark: At first glance, it may look like TheFashion is just another portal, where visitors come to fish for an item to wear on their next special or casual occasion. The startup, however, is more than just that, and the business model it uses is unique in its own way.

One of the ideas come to life from Kasper Vardrup’s mind – Vardrup being a well known serial entrepreneur – is geared towards saving women time when shopping online for new fashion. A gripe many shoppers have, especially those interested in high street fashion is that it can be really difficult to find a clothing item that fits both in terms of style and size. Especially in Europe, where about one third of all transactions are made cross-border, more problems can appear regarding shipping, returns, size, pricing and so on.

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European Carpooling Is Taking the World by Storm: the succes stories of Blablacar and

Sustainable economy is a big phrase today and for a good reason. People everywhere are trying to reduce their carbon footprint, and Europeans, with their small, efficient cars that travel light in terms of gas consumption, are among the champions. However, there is a step up from sustainable economy that does not even include the creation of new goods, but it does involve the appearance of a new service. Introducing shareconomy, a concept that involves the use of same goods and services by a community of people. One of the biggest examples is, without a doubt, carpooling, a term that conquers vast spaces at the speed of light, with European companies expanding all over the world.

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Zomato Expands to US and Australia, Aims to Feature over One Million Restaurants

Zomato is an online service dedicated to helping people discover great restaurants in their proximity. With its headquarters in India, the service has expanded gradually, aiming to establish itself as a global player on this particular niche.

On Zomato, you can find about restaurants near you, see their menus and learn more about their profiles. Trusted reviews are offered from reputable foodies, and the web 2.0 characteristics of the platform allow users to create their own food diaries and share their experiences with friends.

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