Mannequins talk to customers in London (through iBeacon)

London: Window shopping is ready to take on a new meaning as technology infiltrates brick and mortar stores where high fashion is being displayed. With more and more shoppers carrying their purchases online, even important retailers and fashion based businesses are facing a challenge. What to do when your tech savvy customer is walking by your attractive store windows without sparing even as little as a glance? A British start-up named Iconeme is solving the conundrum for important retail names, like House of Fraser, Hawes & Curtis and Bentalls, with a smart and tiny app that connects customers with their favorite high street fashion stores in a sci-fi manner.

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