BriteShoes Lets Customers Design Their Own Footwear

Salamanca, Spain: “One size fits all” no longer satisfies customers who are looking for something closer to their needs and preferences. A trend called customization was born from this shift in the market, and now, a small startup from Salamanca, Spain, joins the club with a new initiative: customizing shoes in style, shape and size, so customers will never regret ordering their footwear online.

The shoes customized by BriteShoes use a 3D configurator to create the design the customer wants. From dangerously high heels to wacky ornaments and fancy colors, everything can be decided by the customer. The ultimate goal is to obtain a pair of unique, personalized shoes that the buyer will not see worn by someone else on the street.

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Spain: solidarity through internet and e-commerce

Spain: both people and businesses have gone through a bad time last few years. The crisis has left a mark on all levels of society. Anyone who lives in Spain knows what I’m talking about, as we have collectively witnessed these things take place.   

But the crisis has also nurtured our more caring side: the desire to help each other. Examples of this can be found on the web as well, where many projects with a social or co-operative goal have emerged. 


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